Kay Kirchner’s work as a Community Relations professional for hi-tech company Applied Materials is unparalleled. Recently, when a Food Bank board member approached Kay for a donation to the Food Bank’s annual golf tournament, Kay turned him down. Applied Materials already donates hundreds of thousands of dollars to the Food Bank each year, she explained. Applied Materials’ corporate giving policy focuses on providing direct support to programs which benefit our community. However, Kay didn’t stop there. Instead, because she is truly a hunger hero and dedicated to the mission of the Food Bank, she made a suggestion to the board member. Perhaps, she suggested, we could leverage the giving potential of all hi-tech companies in Austin, while using technology. And from her idea, Hunger Bytes was born. Austin-area technology companies are invited to join the "Hunger Bytes" campaign and take a leadership role in ending hunger. This is the first online, collaborative virtual food drive campaign in Central Texas. The challenge: Provide 3.75 million meals to hungry Central Texans in 2008. Kay led a group of 10 hi-tech company representatives through the idea and implementation phase. Because of her, we are helping to end hunger in Central Texas.